for Small Business
Customized. Persuasive. Thoughtful...
Marketing that embodies and understands your small business -- helping you do what you do best!
WHY DRAWING BOARD?
My names is Deborah (Debbie) Farley and I started Drawing Board Studios because I know how frustrating it can be to get a small business off the ground with limited means. I want to help others using what I learned from my experience launching and marketing Drawing Board Studios.
I’ve got a unique blend of creative flair and business savvy thanks to my education in studio arts, business administration, and years in marketing at companies like Amnesty International, The Audubon Society, Montclair Art Museum, and the YMCA.
Unlike other marketers, I treat my clients differently because I believe each has their own unique business narrative to tell. I believe it's important to uncover the “why” of their business story. I want to know about the spark that ignited their journey and the passion that kept them going. Their story becomes my story that I want to tell to their customers in the most extraordinary way with the right words and imagery.
Every client is like a snowflake - no two are the same, but each is extraordinary in his or her own way!
Color, fonts, layout... your graphics are the first chapter in your brand's story. Keep it high quality, consistent, and customer-focused.
Funny Anecdotes, product updates, seasonal promotions, behind-the-scenes sneak peaks: Social Media is an effective way to continue your story and keep your customers coming back. Post on platforms where your customers are -- and use content that’s relevant and meaningful.
- Social Media Content
- Social Media Strategy
CHOOSE YOUR WORDS carefully. Consider words that are inspirational, impactful, elicit emption — and most importantly, keep true to your brand. A carefully crafted message should reflect your brand voice and clearly communicate your story.
- Email Campaigns
- Press Releases
- Website Copy
- Social Media Descriptions
- Product Descriptions
- Ad Copy